Breast Cancer Awareness Month: Facts, Statistics & Warning Signs You Should Know

Breast Cancer Awareness Month, observed each October, is a global campaign focused on raising awareness about breast cancer, promoting early detection, supporting affected individuals, and driving research. Since 1989, awareness efforts have contributed to a 44% reduction in breast cancer mortality in the United States thanks to screening and treatment advances. 

The Facts: Understanding Breast Cancer 

Breast cancer is a disease in which cells in the breast grow out of control. While most people are aware of breast cancer, many are not familiar with the facts. Here are some key statistics and information: 

• Prevalence: Breast cancer is the most common cancer among women globally, accounting for one in eight cancer diagnoses. It can also affect men, though it’s much rarer.
• Early Detection: When doctors detect breast cancer early and provide a timely diagnosis and treatment, patients have a very high chance of successful recovery. That’s why regular self-exams, clinical breast exams, and routine mammograms are so important. These simple steps can make all the difference in catching cancer when it’s most treatable.
• Risk Factors: While anyone can develop breast cancer, certain factors can increase your risk, including genetics, age, obesity, alcohol consumption, and specific hormone therapies. Understanding these factors can help individuals make informed decisions about their lifestyle choices.
• Treatment Advances: Significant strides have been made in breast cancer treatment, including surgery, radiation, chemotherapy, hormone therapy, and targeted therapy. These advancements have led to improved outcomes and quality of life for many patients.  

Vital 2025 Statistics & Trends 

• Incidence in the US: In 2025, an estimated 316,950 women will be diagnosed with invasive breast cancer, along with 59,080 cases of non-invasive breast cancer.
• Male breast cancer: Around 2,800 men are expected to be diagnosed, with approximately 510 deaths anticipated.
• Survivorship: According to the National Breast Cancer Foundation, over 4 million Americans are currently living with a history of breast cancer.
• Survival rates: When detected early and localized, the five-year relative survival rate reaches 99%.
• Lifetime risk: Approximately one in eight women (13.1%) in the US will develop breast cancer in their lifetime.
• Racial disparities: Black women are about 38 to 40% more likely to die from the disease than white women, despite a lower incidence.
• Younger women trend: Incidence is rising among women under age 50, particularly estrogen receptor-positive tumors—highlighting the importance of awareness in younger demographics. 

Warning Signs of Breast Cancer 

Most people associate breast cancer with a lump, but that’s not the only warning sign. Being familiar with your body and noticing changes early can make a huge difference. Here are some common warning signs to watch for: 

• Lumps or thickening in the breast or underarm: It may be the most recognized symptom, but it isn’t the only one. 
• Changes in breast size or shape: If one breast suddenly looks or feels different, pay attention.
• Skin changes: Look for redness, dimpling (like the texture of an orange peel), or unusual warmth.
• Nipple changes: It could be inversion (turning inward), discharge (other than breast milk), or a rash around the nipple area.
• Persistent pain: While most breast cancers are painless, some people experience ongoing discomfort or tenderness in the breast or armpit.
• Swelling: It might appear in part of the breast, the whole breast, or even in the lymph nodes near the collarbone or armpit. 

Not every change in your breasts means cancer, but it’s always worth getting checked. Sometimes these symptoms turn out to be harmless, but the only way to know for sure is to check in with your doctor. If something feels off or looks different, don’t wait. Schedule an appointment with your doctor for peace of mind and, if needed, early treatment. 

Protect Yourself and Your Loved Ones 

Taking charge of your breast health doesn’t have to feel overwhelming. Simple actions—like scheduling your annual mammogram, doing regular self-exams, and staying informed about your risk factors—can have a powerful impact. This Breast Cancer Awareness Month, commit to making your health a priority. 

Make an appointment with our highly trained cancer specialists at Vail Health Shaw Cancer Center for screening and quality and compassionate care.